Sci7 Expertise

Our corporate skill-base is available to be applied for the benefit of your organisation in data-mining, search engine optimisation and related services.

Intelligence

Sci7 maintains a high level of current awareness of the range and capabilities of the various software, data sources, and search engines which it can leverage to create value for clients. Sci7 analyses data derived from live searches on all the major search engines when devising web marketing strategies. Sci7 is able to provide access to highly powerful generic and industry specific search engine optimisation techniques, most of which are either invisible to human users or enhance their experience of your site. Due to our established position in the web traffic stream we are able to direct visitors towards your company. We have a scientific approach to search optimisation, keyword selection for optimisation and keyword based paid marketing campaigns.

Technology

Locate and evaluate technology options to enable us to advise, specify or implement solutions for our clients and to ensure that our own products are highly competitive. Sci7 retains expertise in relational databases, integrative technologies including XML SOAP and REST, current web standards. server management, resilience, structured and alternative query techniques. Where required Sci7 is able to recommend appropriate hosting solutions for web-projects from value shared hosting, to dedicated hosting providers offering service level agreements. Sci7 also has relationships with ISPs enabling rapid deployment of innovative projects with unique, mould breaking requirements. Monitoring effectiveness is a crucial element of all our activities we aim to provide useful near real time reporting to inform management decisions.

Legal

Sci7’s clients are often impressed with the degree of legal awareness which inform our products and services. In particular we take an active interest in the developing legal situation worldwide regarding topics such as:

  • Email marketing.
  • Linking.
  • Accessibility.
  • Intellectual property.
    • Copyright, copyleft, emerging licences.
    • Practical application of trademark law to keyword advertising and domains.

All Sci7’s work is conducted in a highly ethical manner in compliance with the relevant regulations.

International

While Sci7 operates in English, the company is experienced in dealing with clients for whom English is not their first language and those who’s online interactions take place in many languages and character sets. We are particularly aware of the opportunities and difficulties posed by regions which are behind the curve in terms of bringing business online.

Cambridge UK