Resources

Google Site Optimiser

Friday, October 20th, 2006

Google launched its Google Website Optimiser service in October 2006.
The service is designed to enable the effectiveness of different versions of webpages to be objectively measured. It can be used in conjunction with Adwords’ conversion (return on investment) tracking information to improve Adwords landing pages.
Google has made easily accessible to small an medium […]

Beyond Borders: Ernst & Young 2006-7 Biotechnology Report

Wednesday, July 12th, 2006

Beyond Borders, is the title of this year’s annual Ernst & Young report on the global biotechnology industry.
The 2007 report is available here. Again some PDF previews are available:

Global Biotech the end of innocence

Four short sections from the 2006 report have been made available online as downloadble PDF files:

Biotech Industry Overview and 2005 […]

Biotechnology and Pharmaceutical Marketing Solutions.

Wednesday, May 24th, 2006

Sci7 puts companies selling to biotechnology, pharmaceutical and medical professionals in touch with their customers.
Typical recent client profiles:

Companies selling disease/gene specific products eg. Antibodies and ELISA kits.
Life science community websites.
Conference organisers.
Technical equipment manufacturers selling to bio-scientists.
Clinical research organisations, and others offering outsourced research/development/manufacturing.
New start-ups announcing their presence to those active in relevant […]

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